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The New Wave: Ethical Fashion

For decades, the fast-fashion phenomenon has dominated the global consumer market with cost-friendly and quickly overturned trends. Not surprisingly, there is an overwhelming surplus of unworn clothing everywhere – and this number only continues to grow. Regretful consumer choices, impulsive purchases, and the lure of sale item advertisements contribute to the culture of a fast-fashion marketplace. In recent years, a growing number of consumers have shown interest in sustainable awareness, and many are looking to switch gears to more long-lasting, durable fashion in their closets. Now, a new wave of ethical fashion is on the rise – and here is our breakdown for a more sustainable world of fashion.

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